ImageOptim handily solves a problem that all the above might create. Putting lots of fancy graphics on your website can slow it down, something you don’t want generally, but really, really don’t want for something like your newsletter sign-up page. This useful tool will reduce the size of all of your images to appropriate resolutions for web usage – and as a bonus it’s really quick and easy to use, so you can fly through a whole stack of images in no time. And it really does make a huge difference – see below for proof.


More free elements – the selection of free photos and elements also expands significantly once you switch to the paid version. This also helps prevent some of the copying that can happen and helps you establish more unique branding, which will be less likely to get diluted by competitors. I think you get access to 4m more elements in the paid version, so we are talking a significant expansion of the available selection here.

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Namecheap’s free logo maker is made with you, the entrepreneur, in mind. Whether you’re launching a new startup company, opening a restaurant, or getting your DJ business off the ground, our easy tool will give you everything you need to create instant brand recognition. Our free Logo Maker is popular worldwide because it gives people one-of-a-kind designs that deliver unforgettable impact. A professional logo gives your company and marketing materials the indispensable finishing touch that makes a mark on the world. From social media profiles to business cards (and anywhere else you want your brand to shine out), nothing leaves a lasting impression like a stylish logo.

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Magic Resizer – don’t tell Canva, but I’d pay just for this alone. Before Magic Resizer waltzed into my life, I would spend a decent amount of time making a nice Facebook graphic. Then I would have to build the whole thing from scratch again to make a BookBub graphic. And then again to make a Facebook Cover photo or whatever else I might need. Now, I click a couple of buttons and my promo image is magically resized into whatever format I want. Wonderful! Such a time-saver, and it has encouraged me to be more comprehensive in my branding too, making all my graphics match across various social channels.

Custom Fonts – the selection of fonts in the free version is quite comprehensive, but that selection grows significantly in Canva Pro. Not only that, you can upload your own custom fonts too, like all these beautiful ones I buy from Set Sail Studios. This helps solve a rather prevalent problem. Some people don’t realize the importance of establishing your own branding, native to you and your books, and they will… piggyback on someone else’s branding, sometimes even copying every little detail of their Facebook or BookBub Ads. Using a bigger selection of fonts can prevent a lot of this copying. Although, errr, I just told you where I buy fonts from. MOVING ON.
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Edit: This step is where you get to put on your artist hat and modify your design. Don't rush this process and make sure you inject your own flair so this truly represents what you and your company stand for. You can either start with the font selection or get straight to the graphic. You can customize colors, effects, layout, spacing and more. Before you finalize your design make sure you get some feedback from family, friends or business partners. 

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And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.

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Gone are the days of having to memorize image dimensions for every single platform. Once you’ve landed on a design you like, you can easily modify it for any printed need or social network by using Adobe Spark’s handy, auto-magical re-size feature. Duplicate the project, hit re-size, and select the platform you want to adapt it for, and our AI will take care of the rest. Boom. Content for all your channels in a fraction of the time.
ImageOptim handily solves a problem that all the above might create. Putting lots of fancy graphics on your website can slow it down, something you don’t want generally, but really, really don’t want for something like your newsletter sign-up page. This useful tool will reduce the size of all of your images to appropriate resolutions for web usage – and as a bonus it’s really quick and easy to use, so you can fly through a whole stack of images in no time. And it really does make a huge difference – see below for proof.
Namecheap’s free logo maker is made with you, the entrepreneur, in mind. Whether you’re launching a new startup company, opening a restaurant, or getting your DJ business off the ground, our easy tool will give you everything you need to create instant brand recognition. Our free Logo Maker is popular worldwide because it gives people one-of-a-kind designs that deliver unforgettable impact. A professional logo gives your company and marketing materials the indispensable finishing touch that makes a mark on the world. From social media profiles to business cards (and anywhere else you want your brand to shine out), nothing leaves a lasting impression like a stylish logo.
It’s easy to add extra flair and personality to your projects with Adobe Spark’s exclusive design assets. Add animated stickers from GIPHY or apply a text animation for short-form graphic videos in one tap. We’ve taken care of all the boring technical stuff so you can focus on your message and style. You can also add collaborators to your project, so you can have more hands-on-deck bringing your design to life.

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Okay, let's say you don't have the budget for Photoshop and feel somewhat limited by PowerPoint's visual editing capabilities ... what are you to do? If you want to spruce up your images -- re-color them, add borders, add text, and even insert graphics on top -- all without downloading yet another program to your computer, check out PicMonkey. The whole photo editing process is intuitive, which means you can spend more time optimizing your blog posts instead of sprucing up its accompanying featured image.

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SmallPDF – PDF to JPG converter might not be the most obvious choice here, but I need it for one very specific job: fixing blurry BookBub Ads. Sometimes Canva (and other programs) exports a blurry image at smaller sizes, an issue when it comes to BookBub Ads and the small, 300x250px format. Here’s my workaround: export the image as a Print-Ready PDF in Canva, convert it to a JPG using this tool, then reduce the size to 300x250px. That should kill your blurriness. (Note: I heard that Book Brush may have solved this problem in another way, but I don’t know the details – perhaps a Book Brush user can let us know in the comments).

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While there are many free options available, we've selected two that really deliver in terms of ease of use and functionality: InVision and Marvel. Although InVision does offer more advanced, paid plans, you can get started with one prototype at no cost. As for Marvel, a free plan will grant you access to unlimited projects with no limits on time. 

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