We still live in the days of talkies, so you want to be able to edit the audio in your digital moves as well as the images. Most of the products included here offer canned background music, and many, such as Pinnacle Studio, can even tailor the soundtrack to the exact length of your movie. All of these programs can separate audio and video tracks, and most can clean up background noise and add environmental audio effects such as concert hall reverb. A couple of the products have an auto-ducking feature, which lowers background music during dialog—a definite pro-level plus.
The second big draw is communication. The app creates a unified inbox for comments on Facebook and Instagram and messages from Messenger, so that you don’t have to bounce between different apps in order to respond to people. The app doesn’t seem to cover every possible messaging vector inside of Facebook’s services, but it sounds like a handy start. <<