Avid Media Composer's latest version comes with a wealth of new and improved features, such as accelerated high-res-to-HD workflows and automated media management to handle background media tasks while you focus on your creative vision. The $999 price tag is steep for amateurs, but worth it if you're looking for a professional-grade software. As the editing software of choice for summer blockbusters like Star Trek and The Great Gatsby, Avid Media Composer 7 can handle any editing challenge with ease.
The second big draw is communication. The app creates a unified inbox for comments on Facebook and Instagram and messages from Messenger, so that you don’t have to bounce between different apps in order to respond to people. The app doesn’t seem to cover every possible messaging vector inside of Facebook’s services, but it sounds like a handy start. <<