Think about your budget, your current level of expertise, and how much time you’re willing to devote to learning a new skill. Whether you're looking for the best video editing software for YouTube, or the responsibility has simply fallen on you to get your team’s video marketing strategy up to snuff—don’t wait around deliberating! Get invested in one of these video editing products, and make it yours.
Although it’s said to created intros for video ads or promo videos with logo stingers, I see no reason it’s only for a particular user. With Intro Video Creator, you can hold your customers till the end of your videos and maximize your video ads. But if you’re not a vendor, or an affiliate, you can still try this amazing product to make intros for personal uses. It will be the savior for your boring presentation.
There are so many different video formats out there, and one device may capture in a different format than another. Furthermore, different devices and platforms need specific file formats for playback—and those formats may be different than what your camera captures! That means you’ll want software that can import from a variety of sources and that will support many file formats for export.
If you want something that is aimed more at the professional from a marketing standpoint, it couldn’t hurt to look into the Vegas Pro line. On its 15th iteration, Vegas has introduced a ton of new features, from hardware acceleration harnessing Intel QSV to a picture-in-picture OFX plug-in, all the way to a super intuitive new instant freeze frame option for referencing shots without stopping workflow. If you opt for the premium, upgraded package (which won’t run cheap), you’ll even get an exhaustive package of NewBlueFX fIlters to color your projects like a true Hollywood flick. What’s interesting about Vegas, and what we think gets overlooked, is they’ve attempted to give you an intuitive set of controls that takes the best of Final Cut, Premiere and others and merges them into one. Sure, it might not have the streamlined, Adobe CS-friendliness of Premiere, nor is it even compatible with Macs, but that’s OK. The workflow in this might just give certain users who can’t quite jive with the other guys a place to truly shine.

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We combined a text opener with five clips linked by a cross-fade-type transition into a 2.5-minute video shot at 60 frames per second, and rendered the projects to the MPEG-4 format at 720p. We timed rendering at both 60 fps and 30 fps. We adjusted settings to take advantage of hardware acceleration for all tests whenever possible, setting them in either the preferences or the rendering controls for the best speeds. Apple’s iMovie, the lone Mac-only app, is not included in the timed comparisons.
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