Advanced abilities continue to make their way into accessible, affordable, and consumer-friendly video editing software as each new generation of software is released. For example, multicam editing, which lets you switch among camera angles of the same scene shot with multiple video cameras, used to be a feature relegated to pro-level software. Now this and many other advanced effects are available in programs designed for use by nonprofessional enthusiasts.
I am a total beginner at editing, but I understand programs quite fast. To make a simple video was no big deal, also the tools like audio capture and screen capture are nice to have and you do not need extra programs for it. As it goes for the free solution it is just great. I also think the company philosophy for providing a free edition is great in this point.
Facebook has long had an app for people who manage Facebook Pages, and it’s also had an app for celebrities that did this kind of community building, too. In fact, Facebook Creator is really just an updated and rebranded version of that app — originally called Facebook Mentions (and still called that, since it seems to be stuck that way on the App Store for now) — but now it’s open to everyone.