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Say goodbye to your weird Microsoft Paint drawings and say hello to polished, professional Google Drawings. If you have a personal Gmail or your company uses Google Apps, you can use Google Drawings to create custom visual content. One of my favorite features about it is that it comes with an invisible background right off the bat so you can create custom shapes that can easily be pasted on top of your other marketing collateral -- the perfect way to spruce up an updated ebook call-to-action or even customize a stock photo. And the best part of all is that you can collaborate with your co-workers on the drawing by sharing the document, just like you would any other Google Document.
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Custom Fonts – the selection of fonts in the free version is quite comprehensive, but that selection grows significantly in Canva Pro. Not only that, you can upload your own custom fonts too, like all these beautiful ones I buy from Set Sail Studios. This helps solve a rather prevalent problem. Some people don’t realize the importance of establishing your own branding, native to you and your books, and they will… piggyback on someone else’s branding, sometimes even copying every little detail of their Facebook or BookBub Ads. Using a bigger selection of fonts can prevent a lot of this copying. Although, errr, I just told you where I buy fonts from. MOVING ON.
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Magic Resizer – don’t tell Canva, but I’d pay just for this alone. Before Magic Resizer waltzed into my life, I would spend a decent amount of time making a nice Facebook graphic. Then I would have to build the whole thing from scratch again to make a BookBub graphic. And then again to make a Facebook Cover photo or whatever else I might need. Now, I click a couple of buttons and my promo image is magically resized into whatever format I want. Wonderful! Such a time-saver, and it has encouraged me to be more comprehensive in my branding too, making all my graphics match across various social channels.
Born in Ireland, he now lives in a little fishing village in Portugal, although this hasn’t increased the time spent outside. He writes novels under another name, has helped thousands of authors build a readership with his books, blogs, workshops, and courses, and has created marketing campaigns for some of the biggest self-publishers on the planet. Friend to all dogs.
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If you're looking for stock photos to use in your next design but don't want to worry about all that attribution stuff, well, look no further. HubSpot offers a ton of free stock photos that you can use literally anywhere. All you need to do is download the batch and then be on your merry way to create engaging, visual content. Seriously ... just do it.
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No doubt, the premium graphic design software come packed with interesting and eye catching features that you won’t get in a free version. But, paid packages don’t fit in everyone’s budget especially when you are running a startup or building a new career in designing graphics. This is when these free graphic design software come to our rescue without putting burden on our pockets.