Social media is one of the most popular free marketing tools around, and plays a role in driving traffic to your website. Use Facebook, Instagram, and LinkedIn to promote blog posts and other useful pages on your website. This way you can turn your social media audience into website visitors, and draw traffic from their networks if you post shareable content.
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If it is a confusing keyword phrase like Drawing Blood, link to the other meaning and mention that in the first paragraph. "This article is about drawing blood in graphic novels. Phlebotomy is drawing blood for medical tests or donations - here's the other page on "Drawing Blood." Then link to the phlebotomy page in that. By redirecting confused people you leave them a good impression and they might stop to read your article if they also like doing comics art!
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