And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.

To be completely balanced, I have had customer service issues with Canva in the past. I don’t like their policy on paid elements, and they really didn’t react well when I aired those criticisms online. Not a great response, and I was unhappy enough to start looking for Canva alternatives. However those issues have been resolved and Canva made some really welcome changes to how subscriptions work, so it was ultimately a big positive.

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With our free PowerPoint templates, you can create beautiful SlideShare presentations without the heavy lifting. Simple plug in your content, adjust the colors to match your branding, and swap out images as you see fit. These templates range from clean and simple to a bit more intricate, so you'll have no problem finding one that suites your content. 
Our Graphic Designer templates empower you to design like never before. Free yourself from the constraints of complicated software and create beautiful online graphic designs with drag-and-drop simplicity. Take advantage of a huge selection of pre-designed templates, or if you feel like truly embracing your newfound freedom, create a project from scratch with our easy-to-use graphic design tools.

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Gone are the days of having to memorize image dimensions for every single platform. Once you’ve landed on a design you like, you can easily modify it for any printed need or social network by using Adobe Spark’s handy, auto-magical re-size feature. Duplicate the project, hit re-size, and select the platform you want to adapt it for, and our AI will take care of the rest. Boom. Content for all your channels in a fraction of the time.

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Say goodbye to your weird Microsoft Paint drawings and say hello to polished, professional Google Drawings. If you have a personal Gmail or your company uses Google Apps, you can use Google Drawings to create custom visual content. One of my favorite features about it is that it comes with an invisible background right off the bat so you can create custom shapes that can easily be pasted on top of your other marketing collateral -- the perfect way to spruce up an updated ebook call-to-action or even customize a stock photo. And the best part of all is that you can collaborate with your co-workers on the drawing by sharing the document, just like you would any other Google Document. 

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Edit: This step is where you get to put on your artist hat and modify your design. Don't rush this process and make sure you inject your own flair so this truly represents what you and your company stand for. You can either start with the font selection or get straight to the graphic. You can customize colors, effects, layout, spacing and more. Before you finalize your design make sure you get some feedback from family, friends or business partners.

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