There are lots of ways to personalize your logo. Change up the copy and font. Sub out the imagery with your photos or browse from thousands of free images right in Adobe Spark. Spend as little or as much time as you want to make the graphic your own. With a premium plan, you can even auto-apply your brand logo, colors, and fonts, so you’re always #onbrand.
Custom Fonts – the selection of fonts in the free version is quite comprehensive, but that selection grows significantly in Canva Pro. Not only that, you can upload your own custom fonts too, like all these beautiful ones I buy from Set Sail Studios. This helps solve a rather prevalent problem. Some people don’t realize the importance of establishing your own branding, native to you and your books, and they will… piggyback on someone else’s branding, sometimes even copying every little detail of their Facebook or BookBub Ads. Using a bigger selection of fonts can prevent a lot of this copying. Although, errr, I just told you where I buy fonts from. MOVING ON.
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SmallPDF – PDF to JPG converter might not be the most obvious choice here, but I need it for one very specific job: fixing blurry BookBub Ads. Sometimes Canva (and other programs) exports a blurry image at smaller sizes, an issue when it comes to BookBub Ads and the small, 300x250px format. Here’s my workaround: export the image as a Print-Ready PDF in Canva, convert it to a JPG using this tool, then reduce the size to 300x250px. That should kill your blurriness. (Note: I heard that Book Brush may have solved this problem in another way, but I don’t know the details – perhaps a Book Brush user can let us know in the comments).
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Okay, let's say you don't have the budget for Photoshop and feel somewhat limited by PowerPoint's visual editing capabilities ... what are you to do? If you want to spruce up your images -- re-color them, add borders, add text, and even insert graphics on top -- all without downloading yet another program to your computer, check out PicMonkey. The whole photo editing process is intuitive, which means you can spend more time optimizing your blog posts instead of sprucing up its accompanying featured image.
More free elements – the selection of free photos and elements also expands significantly once you switch to the paid version. This also helps prevent some of the copying that can happen and helps you establish more unique branding, which will be less likely to get diluted by competitors. I think you get access to 4m more elements in the paid version, so we are talking a significant expansion of the available selection here.
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Motion video backgrounds perfect for use in any graphic designed with The Graphics Creator
One of the most important elements of web design is your color palette -- you want to make sure your images, graphics, and font colors all help convey your message and maybe even drive conversions. But often, it's hard to find that exact shade of blue that's in a photograph you need to use -- which is where Pictaculous comes in. Upload a photo and then instantly get recommendations for colors to use, including their respective HEX codes. Your color palettes will never be uncoordinated again.
