Once you’ve cut your teeth with the basic video editing tools, you can move on to using the more powerful ones. The best editing software is compatible with all the latest video and audio technology on the market today. For example, they can import, edit and export at ultra-high-definition 4K resolution. This makes your videos crisp, clear and enjoyable on today’s large ultra-HD televisions.
If video isn’t already an important part of your content marketing strategy, odds are it’s about to be. Web content is taking a turn toward video whether SEOs and content marketers like it or not. Nearly 50% of marketers are adding YouTube and Facebook channels for video distribution in the next year; one third of online activity is spent watching video; and video itself is projected to account for more than 80% of all internet traffic by 2019. 80%!
Speaking about Autofocus, lets now talk about that new dual pixel autofocus. This has been a feature in the higher end 70d, 80d and 7D Mark 2 cameras and is one of my favourite features. A few years ago, getting good autofocus in video with a DSLR was un heard of, but now with this new system it works great. So I was reall happy when the t7i included it. So how well does it work?
That’s assuming you’re just exporting files. You may want to burn a DVD or Blu-ray disc, or upload your videos directly to YouTube or Facebook. Each of these comes with its own set of necessary features that some apps have and others don’t. For disc burning, you need not only support for the right formats, but DVD menu authoring tools so viewers can navigate what you’re presenting. On the social side, it’s much easier if the application syncs up directly with your account online and allows you to enter metadata like a description, tags, and privacy settings.

We combined a text opener with five clips linked by a cross-fade-type transition into a 2.5-minute video shot at 60 frames per second, and rendered the projects to the MPEG-4 format at 720p. We timed rendering at both 60 fps and 30 fps. We adjusted settings to take advantage of hardware acceleration for all tests whenever possible, setting them in either the preferences or the rendering controls for the best speeds. Apple’s iMovie, the lone Mac-only app, is not included in the timed comparisons.
Other recent features include a basic audio editor, the option to make previews for apps you’ve developed, and the even ability to make your own movie trailers complete with transitions and end credits. It’s not a tour de force in terms of video editing, but it’s perfectly suitable for home videos and minor projects. Consider combining it with free audio recording software!
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