While most professional-grade software can handle multi-cam editing, Premiere Pro goes one step beyond, handling as many sources as necessary with as many angles as required. The inclusion of the bundled Lumetri Color Panel allows advanced color adjustments to be handled with ease. Additionally, Adobe’s integration with After Effects and Photoshop adds even more reason for professional grade editors to choose Premiere Pro.
Lumen5 markets itself as a tool that turns blog posts into social promos. While the process isn’t perfect, and you’ll likely have to do some tinkering to get your blog content looking just the way you want it, the rest of the video creation process is a cinch. Merely refine some copy that teases your blog post; drag and drop some gifs, screengrabs, or video clips; add some music; and your engaging social video will be ripe for Facebook and Twitter.
In our tests, we timed how long it took to install each application, import and organize video files, build a test video and menu, burn a disc, and more. We found that programs that take even a few minutes longer than other applications to complete simple tasks can end up adding hours to the total process. The best DVD authoring programs run fast and save that extra time you would otherwise spend babysitting a progress bar.
The second big draw is communication. The app creates a unified inbox for comments on Facebook and Instagram and messages from Messenger, so that you don’t have to bounce between different apps in order to respond to people. The app doesn’t seem to cover every possible messaging vector inside of Facebook’s services, but it sounds like a handy start. <<