There are two main draws to the Creator app. First, it includes some special features for Facebook Live. Anyone using it will be able to create custom intros and outros — intros are especially handy, as it takes a moment before other people see the link and start watching — as well as the ability to add interactive stickers and a custom video frame. The app is also able to take and edit photos and post them to Facebook Stories and other platforms (it’s not clear if that includes Instagram, but it really should).
Despite being the cheapest option on this list, Corel Video Studio Pro X6 is simple to use without sacrificing power. Features such as motion tracking for moving effects, even better stop motion controls, an enhanced screen capture utility and a subtitle editor with voice detection make this a low-risk purchase for amateur videographers who still want quality.
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Nothing makes an impression like moving images with sound. That's why digital video continues to grow in importance online. Couple that trend with the ever-increasing availability of devices capable of high-resolution video recording—smartphones, GoPros, DSLRs—and the case for ever more powerful video editing software becomes clear. Further, the software must be usable by nonprofessionals, and it has to keep up with new formats such as HEVC (High Efficiency Video Coding), 360-degree VR video, and 4K and above.
The motion tracking tool is great for advanced editors who want to give their videos a special look. It allows you to isolate a moving object, person or other element and then apply effects that will follow them through the video. This is great for situations such as when you want to brighten up the colors on a person but keep the background the way it is, or even change it to black and white.
In the midrange, there's Adobe Premiere Elements, which is cross-platform between Macs and PCs, and offers a lot more features and lots of help with creating effects. Professionals and prosumers have powerful, though pricey options in Final Cut Pro X and Adobe Premiere Pro. Final Cut is a deceptively simple application that resembles iMovie in its interface and ease of use, but it offers massively deep capabilities, and many third-party apps integrate with it for even more power. It also makes excellent use of the Touch Bar on the latest MacBook Pro, as shown in photo above. Premiere Pro uses a more traditional timeline and adds a large ecosystem of companion apps and plug-ins. It also excels in collaboration features.
The Dazzle Multimedia DM4100 Digital Video Creator is very useful to import video from your TV, VCR or DVD player into your PC for editing and then converting to PC video formats. The device is exceptionally good for making videos for use on the Web or as e-mail attachments. Thanks to its use of USB its very simple to install and can be "hot-swaped" with other USB device without rebooting your computer.