And in my quest to find alternatives to fancy computer programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.

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One of the most important elements of web design is your color palette -- you want to make sure your images, graphics, and font colors all help convey your message and maybe even drive conversions. But often, it's hard to find that exact shade of blue that's in a photograph you need to use -- which is where Pictaculous comes in. Upload a photo and then instantly get recommendations for colors to use, including their respective HEX codes. Your color palettes will never be uncoordinated again.

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Your brand is one-of-a-kind; your logo should be too. Color palette, typography, and graphics all communicate essential information about your brand, and you get to shape these elements when you use the Adobe Spark Post logo generator. Each step in the design process takes you to a rich array of choices, allowing you to experiment with various outline shapes, backgrounds, color schemes, and layouts. Enjoy the freedom of having countless options and feel empowered knowing you get to make the final call about what’s best for your design. Make something you’ll be excited to share with everyone, everywhere, so you can tell your brand’s story.

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If you feel as though you need something for your company that extends beyond our logo creator free application, you can also purchase our custom logo design service. For this service, our team of designers will provide you with three original logo concepts based on your tastes and branding thoughts, delivering them and the exclusive rights within days.

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Sometimes, you need a photo of your website, blog, or Twitter profile with a little polished flair. While you can try manually customizing your screenshot to fit into a stock photo you already have, PlaceIt is an even better alternative. Upload photos directly into Creative Commons-enabled stock photo templates and watch your screenshots come to life.

Custom Fonts – the selection of fonts in the free version is quite comprehensive, but that selection grows significantly in Canva Pro. Not only that, you can upload your own custom fonts too, like all these beautiful ones I buy from Set Sail Studios. This helps solve a rather prevalent problem. Some people don’t realize the importance of establishing your own branding, native to you and your books, and they will… piggyback on someone else’s branding, sometimes even copying every little detail of their Facebook or BookBub Ads. Using a bigger selection of fonts can prevent a lot of this copying. Although, errr, I just told you where I buy fonts from. MOVING ON.

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Logos turn up everywhere you look. They can appear in lights on a building’s side or be stitched onto a uniform’s pocket. The type of design you ultimately create must work well across all potential settings because it’s your calling card to the world. A powerful logo is as critical to your organization’s success as your business plan, mission statement, and funding. Getting started with the Adobe Spark Post logo maker is easy, so grow your brand today.

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Edit: This step is where you get to put on your artist hat and modify your design. Don't rush this process and make sure you inject your own flair so this truly represents what you and your company stand for. You can either start with the font selection or get straight to the graphic. You can customize colors, effects, layout, spacing and more. Before you finalize your design make sure you get some feedback from family, friends or business partners. 

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If you're looking for stock photos to use in your next design but don't want to worry about all that attribution stuff, well, look no further. HubSpot offers a ton of free stock photos that you can use literally anywhere. All you need to do is download the batch and then be on your merry way to create engaging, visual content. Seriously ... just do it. 
There are lots of ways to personalize your logo. Change up the copy and font. Sub out the imagery with your photos or browse from thousands of free images right in Adobe Spark. Spend as little or as much time as you want to make the graphic your own. With a premium plan, you can even auto-apply your brand logo, colors, and fonts, so you’re always #onbrand.
I don’t think I’m alone in that, by the way, so if you also routinely recommend Canva to your audience, I recommend checking out the affiliate program here – which has flown strangely under the radar. It’s super easy to set up on affiliate account too, as they use the same Impact platform as AppSumo and other companies – so if you are already set up on that, it’s just a couple of clicks to get it all going for you.
No doubt, the premium graphic design software  come packed with interesting and eye catching features that you won’t get in a free version. But, paid packages don’t fit in everyone’s budget especially when you are running a startup or building a new career in designing graphics. This is when these free graphic design software come to our rescue without putting burden on our pockets.
More free elements – the selection of free photos and elements also expands significantly once you switch to the paid version. This also helps prevent some of the copying that can happen and helps you establish more unique branding, which will be less likely to get diluted by competitors. I think you get access to 4m more elements in the paid version, so we are talking a significant expansion of the available selection here.

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If you're looking to make interactive infographics -- not just plain visuals -- check out this online design tool. Easily add graphs, maps, text, and even playable videos without diving deep into a design program. It also has social sharing tools built right into the infographic, so you don't have to worry about creating a custom Pin-It button. It's a pretty nifty tool if you want to create and ship an infographic -- fast. 

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One of the most important elements of web design is your color palette -- you want to make sure your images, graphics, and font colors all help convey your message and maybe even drive conversions. But often, it's hard to find that exact shade of blue that's in a photograph you need to use -- which is where Pictaculous comes in. Upload a photo and then instantly get recommendations for colors to use, including their respective HEX codes. Your color palettes will never be uncoordinated again.

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