It starts with its simplest feature: a storyboard mode that allows you to lay out your narrative on a simpler, at-a-glance screen. That way if you don’t want to drill down to the details, you don’t have to get bogged down with all kinds of extra proprietary controls. But if you do want to drill down to a more detailed approach, you can do so with its Details mode that allows you to mix in 200 multimedia tracks, giving you seemingly endless possibilities for your project.
The second big draw is communication. The app creates a unified inbox for comments on Facebook and Instagram and messages from Messenger, so that you don’t have to bounce between different apps in order to respond to people. The app doesn’t seem to cover every possible messaging vector inside of Facebook’s services, but it sounds like a handy start. <<