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Apple’s iMovie has long been one of the most consumer-orientated video editors out there. It’s bundled with all new Macs, and touts some serious practicality for the everyday user. The latest version of the software allows you to import and edit 4K video clips from a variety of external devices, such as smartphones and GoPro cameras, and sports a clean interface that is attractive and easy to navigate. The ability to start editing on iPhone or iPad and finish on a Mac renders it even more convenient.

For our speed comparison, we tested all of the Windows and cross-platform video editing software  on an HP Spectre x360 convertible laptop running Windows 10 Home. The laptop's 64-bit Intel Core i5 processor, with a 5200U CPU, runs at 2.2 GHz on an Intel HD Graphics 5500 system and has 8GB of RAM. We tested iMovie on a MacBook Air (late 2013) with a 1.7-GHz Intel Core i7 processor, Intel HD Graphics 5000 and 8GB of RAM, and running macOS Sierra v. 10.12.1.

Video SEO and optimizing videos for search results is not as difficult or magical as it might sound. There's a few tips and principles to follow that can help your videos start getting more views very quickly by increasing watch time and session watch time on your videos, as well as writing good titles, descriptions, tags, and other metadata about your videos.


Video editing software can be used by amateurs and professionals alike to edit video files for fun or commercial purposes. There are numerous free and paid platforms in this category available in the market. Each offers its own set of features that can be easy or difficult to use depending on your level of expertise. So, how do you do knowledgeable comparisons to select the best video editing software for your specific needs? We help you in this task by providing details on the standard features you can expect in this type of system and the other relevant factors you should consider while searching.
The second big draw is communication. The app creates a unified inbox for comments on Facebook and Instagram and messages from Messenger, so that you don’t have to bounce between different apps in order to respond to people. The app doesn’t seem to cover every possible messaging vector inside of Facebook’s services, but it sounds like a handy start. <<
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