Lumen5 markets itself as a tool that turns blog posts into social promos. While the process isn’t perfect, and you’ll likely have to do some tinkering to get your blog content looking just the way you want it, the rest of the video creation process is a cinch. Merely refine some copy that teases your blog post; drag and drop some gifs, screengrabs, or video clips; add some music; and your engaging social video will be ripe for Facebook and Twitter.
Ok—so to those of you working with PCs, this one won’t really apply; but we’d remiss to leave it off the list. If you’re looking for simplicity and elegance, it doesn’t get much better than Apple iMovie. iMovie’s ten high-fidelity filters are some of the classiest in the video editing game; and if you’re shooting on your iPhone, or have been editing a project on your iPad, you can use AirDrop to wirelessly and seamlessly transfer your project over to your Mac.
Since people now watch, store and share videos on tablets and smartphones, it's important for video editing programs to be able to export to these devices. Nearly all the products we reviewed can do so to some degree, but the best ones have companion mobile apps you can sync with their desktop counterparts, which makes transferring faster and more secure.
I make videos and brochures for a living, and one of the tolos I frequently use is Windows Movie Maker. There are two things I like about this software: first and foremost, is really easy to use: you can find all of the features easily on the user panel and add them with only one click, which is a pretty cool feature. The other thing I like is that adding music, credits, black and white effects, and many more additions to make your video creation more beautiful is also a piece of cake.